Cristal, is the invisible barrier that separates quality from risk
"WHERE THE WELL-BEING OF THE GUEST IS GUARANTEED WITH PROCESSES THAT WORK"
At Cristal International Standards, we help each guest feel safe, well cared for and happy. We are experts in quality hotel certification, risk management and sustainable tourism, working alongside hotels, resorts and tourism providers to strengthen their processes with reliable, practical and human solutions. Through audits, training programs and specialized consulting, we drive the continuous improvement of our partners, helping them to reduce risks, make strategic decisions and stand out in an increasingly competitive tourism market.
Our commitment goes beyond standards: we seek to elevate the guest experience, because when everything works properly behind the scenes, travelers perceive, value and remember it. We align with the Sustainable Development Goals, promoting responsible practices that strengthen confidence in global tourism. We are ABTA Partner+, guarantee of quality and safety of tourist services at international level, and we belong to the ASTA (American Society of Travel Advisors), connecting us with a global network of professionals committed to excellence and innovation in the sector.
With Cristal International Standards, the guest’s well-being is protected by certified processes that really work, ensuring hotel quality, risk management and tourism sustainability in every experience. Our aim is to accompany the tourism industry towards a responsible, competitive and humane future, in which every traveler enjoys safe and memorable experiences, and each organization manages to differentiate itself by its commitment to quality, the confidence and sustainability demanded by today’s world.
Our modules
We offer a complete range of integrated assurance, testing, inspection and certification solutions designed to provide maximum confidence in the quality and safety of all products, services and operating systems.
Training and qualifications
At Cristal International Standards Mexico, we strengthen the teams in the tourism sector through ongoing training programs that ensure safety, quality and operational excellence. Constant training is key in a dynamic industry like hospitality, where risk prevention and service improvement make the difference in guest experience.
UN Sustainable Development Goals integrated into our training programs
Content directly applicable to the daily operations of your tourism establishment
In-person, Online, Webinar, Hybrid, and Virtual Reality (coming soon), adapted to each organization's needs
Continuous training is not just an obligation, it's a strategic investment that drives sustainability, protects your brand reputation, and ensures memorable experiences for every guest.
Clear as Crystal,
Transparency and Trust in
Every Standard
“Clear as Cristal” represents the commitment of Cristal International Standards to transparency, accuracy and reliability in all services we offer. Just as glass reflects purity and clarity, our work seeks to reflect those same values in the way we assess and certify quality and safety in the international hotel industry.
Every audit, diagnosis and certification process we conduct is guided by clarity of criteria, objectivity in results and excellence in execution. From food hygiene and safety, the state of common areas and pools, to quality guest service, we ensure that our standards are visible, understandable and achievable for all our allies.
“Clear as Cristal” is not only a slogan, but a promise: to offer a service that is transparent, rigorous and aligned with the best global practices, which inspires confidence in both our customers and their guests, and contributes to the development of a safer tourism, responsible and high quality.
E-crystal: risk management for tourism
- Specialized software in the tourism industry that ensures compliance.
- More than 5,000 hotels use it each month to manage risk.
- Available 24/7, with agile access to key information.
The Cristal program transformed our hotel operation: innovative, reliable, and easy to implement. Its specialized modules provide us with structure and security, guaranteeing international standards. Our guests enjoy greater confidence and support, while our team strengthens processes, reduces risks, and enhances tourism excellence.
Cristal's support has served as an update to international standards and best practices. I highly recommend the program, especially so that tourists can enjoy their vacations in Mexico.
Working with Cristal International Standards Mexico has meant a continuous learning experience, with international standards and constant support.
Working with Cristal has been a deeply enriching experience. It has brought structure, discipline, and vision to our quality management. Thanks to their methodology, today we have clearer and more measurable processes that strengthen our organizational culture.
Our Family
We are more than 100 establishments in the Cristal family